1. Libros Fundamentos de marketing by Kotler, Philip Publication: México Pearson Educación 2008 . xxx, 522 p. / 27cm. Date:2008 Availability: Copies available: Biblioteca Central (1),

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2. Libros Dirección de marketing by Kotler, Philip Publication: México: Pearson Educación, 2012 . xxii, 657 p. ; 27 cm. Date:2012 Availability: Copies available: Biblioteca Central (1),

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3. Libros Dirección de marketing by Kotler, Philip Publication: México: Pearson Educación, 2006 . xxxix, 729 p., [24 p.] : 26 cm. Date:2006 Availability: Copies available: Biblioteca Central (1),

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